The AI-powered system of record for Customer Marketing and Advocacy.

One intelligent platform to run customer marketing and advocacy. Built to help modern B2B teams to scale, prove impact, and operate with enterprise-grade confidence.

AI-powered system of record for Customer Marketing

Trusted by Industry Leaders

Centralize, Automate, and Scale Your CMA Workflows

SlapFive brings structure and momentum to customer marketing and advocacy.It orchestrates the entire CMA ecosystem – connecting workflows, proof, and impact in one trusted platform.

CMA System of Record

CMA System of Record

Capture, manage, and activate all customer data and advocacy activities in one unified platform for comprehensive tracking and management.

AI-Charged Advocate Sourcing

AI-Charged Advocate Sourcing

Leverage native AI to effortlessly identify and engage customer advocates living in all of your data sources.

Advanced Reference Automation

Advanced Reference Automation

Automate requesting, fulfilling, approving, and scheduling of customer references for sales and marketing with automatic revenue influence tracking.

Customer Referrals

Customer Referrals

Automate and scale your customer referral programs to drive new business opportunities.

AI-Powered Customer Proof

AI-Powered Customer Proof

Generate compelling customer proof points and testimonials dynamically with artificial intelligence.

Human In the Loop

Intelligent Lifecycle Advocacy

Engage advocates at every stage of their journey, turning satisfied customers into loyal champions.

Community-Driven Advocacy

Community-Driven Advocacy

Build vibrant customer communities and embed advocacy opportunities that foster organic advocacy and engagement.

AI Everywhere

AI Everywhere

Leverage native AI on every screen to retrieve, augment, and generate using advanced natural language processing

Dream It Do It.

Dream It? Do It.

Customizable solutions and workflows to bring any CMA vision to life.

Unlock Customer-Led Growth with AI Everywhere

Engage Customers

Engage Customers

Create delightful experiences that encourage customers to share their love.

Boost Conversions

Boost Conversions

Leverage authentic testimonials to close deals faster.

Prove ROI

Prove ROI

See the direct impact of advocacy on revenue and retention with comprehensive reports.

Build Trust

Build Trust

Strengthen your brand reputation with genuine customer stories.

Hear What Real SlapFive Customers Are Saying

Marianna Levyash

Director of Customer Advocacy

ring-central

Jennifer Shea

Sr. Field Marketing Manager

liferay

Bailey Popp

Senior Customer Advocacy Manager

netskope

Are you a CustomerX Pro?

Be part of the only community designed BY CustomerX Professionals FOR CustomerX Professionals.

Join the Community

All about Customer-Led Growth

Check out the OG SlapFive Customer-Led Growth Manifesto and see where it all started.

Read the Manifesto

CustomerX 2026 Roadshow

Come out and meet the CustomerX Community live! Network and learn from your peers.

Cities and Dates

Connect with a trusted SlapFive partner

Meet the CMA agency, technology, and service partners that make up our curated ecosystem.

Partner Directory

Make the Community-Advocacy connection

Learn how connecting Community and Advocacy creates more value for everyone.

Find Out More

Ready to Boost Your Customer Advocacy?

Join leading companies that are harnessing the power of customer voices to grow their brand and accelerate their sales pipeline.

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