Educational Resources
Educational Resources
Jeff Ernst and Steve Patti presented at Experience Sales Enablement 2017, the first annual conference of the Sales Enablement Society. They share insights on why and how to inject customer voice into all your marketing and sales initiatives.
Jeff Ernst was featured on Salesforce.com’s Data.com Connect Expert Webinar Series. He shares insights about why the way companies generate and use customer proof points today is broken, and the top 8 ways to get customers to share their knowledge, insights, and experiences.
David Meerman Scott and Jeff Ernst talk about why and how to capture and unleash your customers’ voice in 2017, and how to take more strategic approach than the typical “Random Acts of Customer Proof” approach that is pervasive today.