The Orchestration Engine That Makes CMA Programs Sing.
SlapFive serves as the system of record at the center of your CMA stack, orchestrating workflows across tools, teams, and data sources. Automation connects triggers, actions, approvals, and activity into a single execution layer, so your programs make beautiful music.
The Engine That Drives CMA Automation
Prebuilt CMA Workflows
Deploy proven, best-practice workflow automations for in-demand CMA motions, configured for you.
Custom Workflow Design
Custom workflow automation design when programs require unique logic, sequencing, or coordination.
Integration-Driven Automation
Power workflows through a robust integration engine that connects SlapFive with to anything in your stack.
CMA In Motion
Automate the workflows behind virtually every CMA program pillar from a single platform.
Conditional Logic
Apply rules and branching logic so workflows adapt dynamically based on customer attributes, activity, and program state.
Human In the Loop
Automate what makes sense and pause workflows for human judgment when required. Resume automation seamlessly once decisions are made.
Automation Built For Anything CMA Programs Throw At It
SlapFive workflow automation is built to run every type of CMA motion across any combination of systems, teams, and programs. From standardized workflows to highly custom automation, execution stays coordinated even as stacks, rules, and requirements change.
Automation handles sequencing, integration, and follow-through, while deliberately pausing for human decisions when judgment is required. Workflows pick up exactly where they left off, making it possible to automate deeply without sacrificing control, context, or care.
CMA That's Ready-to-Run
Best-practice based workflows you can put to work now.
SlapFive provides a library of best-practice based CMA workflow automations that are deployed as part of your implementation. Powerful workflows like Job Change Tracker, SlapFive Call Insights, WinWires, AI-Charged Advocate Sourcing, and AI-Powered Customer Proof cover core CMA motions out of the box.
Workflows are designed to align with your programs from the start and can be extended as needs evolve.
Stack Orchestration
Your stack in harmony, by design.
SlapFive maintains a persistent advocacy profile for every customer at the contact and account level, capturing engagement across programs, teams, and use cases. Reference calls, customer proof, reviews, events, and referrals are all tracked as part of a continuous history.
This gives teams clear visibility into who has participated, how often, and in what ways. As programs expand, customer history remains intact, supporting thoughtful engagement and long term advocacy relationships.
Apply Judgement
Human decisions, exactly where they belong.
Workflow automation in SlapFive is designed around real decision points in CMA programs. Actions that benefit from review, context, or intent are routed to the right team members at the right moment.
Decisions are made with full visibility into customer history, program context, and downstream impact. Execution continues automatically once decisions are made, preserving momentum while keeping advocacy thoughtful and relationship-centered.
Ready to Make Some Beautiful Music?
See how SlapFive harmonizes your CMA workflows. Bring systems, signals, and decisions together in one orchestrated execution layer.